Hi Product people,

In the latest episode of the Product Thinking Podcast, I had the pleasure of talking to Monica Lewis, VP of Product at LinkedIn,

We discussed the role of AI in transforming sales solutions, and Monica shared fascinating insights on how AI is streamlining workflows and reshaping the way buyers and sellers connect.

"AI is reshaping sales by empowering buyers with more information and transforming sellers into strategic advisors. It's about removing the noise and focusing on genuine value creation for both sides."

This perspective underscores the importance of aligning AI advancements with genuine user needs and strategic objectives.

We talked about the practical applications of AI in LinkedIn's Sales Navigator and discussed how AI can help sales professionals by reducing repetitive tasks and improving human interactions.

Whether you're curious about using AI in your product strategy or looking to understand how AI can redefine sales, this episode is a must-listen.

Have you explored how AI can transform your domain of expertise? I'd love to hear your thoughts on my LinkedIn post!

🎧 Listen to the full episode here: Apple | Spotify

Looking forward to hearing from you!

See you soon,

Melissa Perri

Founder Product Institute, Board Member, and Teacher

You’ll hear us talk about:

00:02:54 - Grounding AI in Customer Needs

Monica explains how LinkedIn ensures their AI solutions are centered around customer problems, emphasizing the need for understanding audience and customer requirements first when developing AI-driven products.

00:10:27 - Leveraging AI to Improve Sales Effectiveness

Monica shares how AI is helping salespeople become more efficient by automating non-customer-facing tasks and providing valuable insights for better decision-making.

00:30:01 - Embracing Failure and Rapid Testing

Monica shares a pivotal moment at LinkedIn where rapid experimentation and smart risk-taking led to an increase in customer acquisition, highlighting the importance of quick testing, learning, and iteration.

Episode resources:

Monica on LinkedIn

Other Resources:

LISTEN TO THE FULL PODCAST

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